Fujifilm FinePix SL240 Super Zoom Digital Camera

When I first heard of the Fujifilm HS30EXR, I thought it was amazing especially as to how the company made such a bridge camera as complex-looking as an SLR. At the same time also, I thought it was a bulk, a bit overly featured, and hence, a bit too pricey for a simple bridge. Thankfully, Fuji came up again with a brand new series of bridge cameras that are virtually smaller while having a little compromise on the run. With the SL300 and SL240 released on the same date, allow me to take you on a tour with the latter—the one with an optical zoom of 24x (the other has 30x).

Mainly featured in this bridge camera, like most of the company’s bridge cameras, is its optical telephoto capability that is equivalent to 24-576mm for a 35mm terms. With a 1/2.3 inch 14 mega-pixel CCD sensor, a sensor-shift type digital image stabilization technology, and an average low light capability at F3.1-5.9, the SL240 is capable of delivering quality outputs that are not only better than typical compacts, but are also sweet for travelers who doesn’t want to buy the costly lenses while maintaining full manual controls much like a DSLR. Having a 24x optical zoom is a big plus already, and is very useful when trying to take snapshots of moving animals or objects without directly entering into the scene. Such a zoom experience is facilitated not only by the usual zoom lever along the shutter button, but the SL240 also provides another zooming lever along the lens barrel for left-hand operation especially when using the EVF (electronic viewfinder).

Available in black, red, and white (at least to some markets), the Fujifilm FinePix SL240 of Fujifilm is not really cheap in the material and build, but is not that sturdy also as those encased on metal shells. Having that matte or rubbery feel, the SL240 measures 122x93x100mm, and weighs for 510grams. That said, the SL240 is no pocket size bridge camera as expected, but is at least friendly for one-handed users with hands of average size. Adding to the body is a TTL hotshoe for accessories or professional-grade flash guns, built-in flash, a full mode dial, and a lithium-ion battery capable of at least 300 shots as promised. However, unlike preceding bridge cameras from the company, the SL240 only has a 460k-dot LCD at the back that does not tilt. Anyway, at least viewing angles are great for shooting under extreme conditions, though sometimes you’d learn to fall in love with the poor EVF it has that only has 200k pixels.

Buttons, controls, and even the interface in this new bridge camera of Fuji are but truly consistent with the word ‘intuitive’ and ‘easy.’ Even at first look, the SL240 is but easy to the eyes, making it very provocative of first-time users who would want an extra mount of features like manual controls. Along with the modes available for a slide are: an Auto mode, SR (scene recognition) Auto, panorama, scenes, video, and the usual PASM that can be easily configured with the +/- button at the back. One new thing also in this camera is that instead of a face recognition button, the SL240 uses a ‘photometry’ for the metering functions. Moreover, a burst-shooting mode is also available in a button just below the shutter release button.

While most bridge cameras assure speed, accuracy, and clarity to output and operations, the Fujifilm FinePix SL240 has a lot of compromise to be discussed about, though it will take quite a while for me to mention all. Anyway, as for my tests, the SL240 prepared itself for the first shot in less than three seconds, a very observable shutter lag, and some internal difficulty to set focus especially on low-lit scenes—all of which are but essential to making the best shots to moving objects at the telephoto end. While the SL240 is a bit slow in processing scenes, objects, or data, the camera is nevertheless pretty doing well with picture quality. Colors are less saturated than expected, though I love the outputs in general because they look more ‘naked’ or natural with a lighting effect much like an actual optical experience. Noise is at least controlled up to ISO 400, and the built-in sharpening function works just well with a minimal tampering to the original image. I wish the SL240 could have come up with a RAW feature just in case users would want a more extensive control on their shots.

The Fujifilm FinePix SL240 is one intelligent move to making bridge cameras more possible to users who would want slight professional controls plus impressive telephoto capabilities. At $350 more or less, the SL240 can be a bit pricey to many as it is to me, considering how it has lost lots of beautiful features found on the preceding models of its kind. Nevertheless, if you are really serious about bringing one but are troubled with too much complex features, this one may be available for you right now on the market.

Fujifilm FinePix SL240 Super Zoom Digital Camera Price in the Philippines: Approximately Php 15,000.00

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